St Ives Web wins Financial Times magazine contract
Date Added: Tue 16 February 2010
St Ives Web wins Financial Times magazine contract and predicts more positive developments for 2010
St Ives Web, the magazine printing division of St Ives plc, has won the contract to print the Financial Times magazine, ‘How To Spend It’. The new contract, along with several others to be announced in 2010, indicates that the company is in a strong position for positive business development in the New Year.
St Ives Web was chosen to print the prestigious Financial Times magazine, ‘How To Spend It’, when the print contract was moved from Eastern Europe to the UK.
“Logistically and from an environmental view point, it was decided that printing ‘How To Spend It’ magazine in the UK would be far more efficient and cost-effective, saving hundreds of distribution miles,” comments Tony Ayles, Sales Director, St Ives Web. “Having already worked on other projects for the Financial Times, our reputation for superior print quality and high standard customer service preceded us, and St Ives Web was quickly selected as the new print supplier.”
‘How To Spend It’ is a luxury lifestyle magazine and has a print run of 450,000. The St Ives Web Peterborough site will be responsible printing the saddle stitched fortnightly title, using the company’s Man Roland Lithoman press.
Ayles concludes, “The new business won from this existing St Ives Web client is testament to the team’s consistent ability to meet the customer’s requirements and deliver exceptional end-results.
“The market as a whole has suffered during the recession this year, but our share of that market is stronger than ever. As a business, we needed to adjust to the conditions and match our resources with demand. We have done this and consequently, we can continue to offer a service that is second to none and maintain our commitment to customers throughout the downturn. This new contract win signifies the start of a confident year ahead for St Ives Web.”
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